Journeys Kidz
Launched in 2001 as an extension of the highly successful Journeys footwear retail concept, Journeys Kidz is a unique branded kids' footwear retailer, targeting customers 5 to 12 years old with trendy footwear styles and accessories. Whether it's the skateboard-style footwear display, the Playstation 2 terminals, or the TVs playing cartoons and music, Journeys Kidz has a visually exciting atmosphere that is both fun for kids and functional for parents. In addition to 149 stores, Journeys Kidz reaches its customers through www.journeyskidz.com, its catalog, mobile website, brand promotions, consumer contests and strategic partnerships.